When it comes to navigating the evolving media landscape, few people are as insightful as lifestyle reporter Wendy Rose Gould. In a recent sit-down for OFD Collective members, Wendy and I talked shop on all things PR — including one particularly timely topic: the role of AI in journalism.

While our full-length interview is exclusive to OFD Collective members, I’m excited to share this short YouTube snippet with a few key takeaways.
📺 Watch it here:
https://www.youtube.com/watch?v=P8qtNlWwUd8
In this clip, we cover:
- Why AI won’t replace thoughtful sourcing or storytelling
- How journalists are really using AI behind the scenes
- What publicists and business owners should (and shouldn’t) worry about
Wendy, who contributes to Real Simple, Martha Stewart, The Knot, Insider, and more, brings a balanced, insider view to what’s changing — and what’s not — when it comes to publicity in 2025.
🎧 If you’re curious about how to stay relevant as the media evolves, this conversation is for you.
About Wendy Rose Gould
Wendy is a lifestyle reporter based in Phoenix, Arizona. She covers beauty, wellness, travel, events, and home for leading outlets such as The Knot, Real Simple, Martha Stewart, and Insider.
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